ONE OF THE BIGGEST HOOKS IN TRAVEL AND TOURISM
IS THE LOYALTY PROGRAM.

It’s a godsend to a modern marketing department that understands that nothing fuels the love a consumer feels for the consumed, like something for nothing.

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• Infor to Create Dynamic Learning Environment for Hershey Entertainment & Resorts
• Hospitality and Gaming Properties Choose Rainmaker's Solutions to Improve Revenue and Profit
• BirchStreet Honored with Best of Newport Beach Award
• Venza Group Appoints Sophia Gore as Customer Success Manager
• SiteMinder Secures Hyatt in Florida as 16,000th Hotel Customer
• The Exchange Hotel in Memphis Streamlines Service with Hotelogix Cloud PMS
• PAR Springer-Miller Introduces Freetime Hospitality as Exclusive Distributor in the Netherlands
• Enterprise Data Services Ltd Brings FCS Solutions to Indian Ocean
• The Cromwell in Las Vegas Installs Kaba Mobile Access Technology

HTNG North American Conference
February 23-26, 2015, San Antonio, TX

For more information, visit http://www.htng.org/conferences/north-american

ITB Berlin
March 4-8, 2015, Berlin, Germany

For more information, visit http://www.itb-berlin.de/en/

Which definition of "OTA" doesn't belong?

1. Open Travel Alliance
2. Occidental Technology Association
3. Online Travel Agency
4. Online Trust Alliance

Think you know the answer? Click here to post your answer on Facebook.